Thursday, October 24, 2019
18A Customer Avatar
For my consumer avatar, I did not make an avatar, but I found some pictures online of people who would be interested in using the service that I have came up with. These people are people who attend music festivals who are in their early twenties with a lot of vibrant energy and liberal tendencies. They will be dressed up to attend these festivals in very revealing outfits because music festivals are so hot to be in. They would not have children, and they would have hobbies that includes listening to EDM festivals, and making kandi. Kandi is a bracelet that has words, phrases, and are colorful that is pictured below. In addition, these type of people would be interested in the appreciation of art and colorful works. What I have in common with this avatar is that I listen to the same type of music with these people, and I also dress up for music festivals and wear the same Kandi that they do. It is not a coincidence that I modeled my business plan after these consumers because I have observed an opportunity in doing what I love.
Subscribe to:
Post Comments (Atom)
Duc,
ReplyDeleteGreat pictures it really shows an example of your customers. I agree with you that these people that come to watch these music festivals are usually dressed up in very vibrant clothes and have bracelets. Maybe that could be a good thing to know, perhaps you could provide some bracelet at your tent when your consumers are using your product. Great post.
This is a good blog post. It illustrates who your typical consumer is very well. Also, you gave a very accurate description of the festival goers that will be using your service. It is good that you can relate to your target market because you know how they will act in the festivals and you know what they want. Great post!
ReplyDeleteI think that you being a music festival attendee yourself really helps you in exploiting this business opportunity. You are better able to recognize the opportunity and understand the needs of the consumer. I also think that being someone with similarities to your consumer will allow them to trust you better in a situation that may seem risky to them.
ReplyDeleteHi Duc,
ReplyDeleteGood job on this assignment. I think you very clearly found people that would attend music festivals and may be willing to try your service. I think the fact that you go to music festivals was very helpful in allowing you to spot this opportunity, and will be very helpful in the future as you will have a good idea about the mindset of people at a festival and the things they will be willing to try.
Hi Duc,
ReplyDeletei think that this is a great idea specially for those types of events, ive been to many festivals all around the world and i do believe that a product like yours can be really useful and important to have. i also think that you did a great at looking and imagine at your avatar. great pictures. good job on your post.
Great work Duc,
ReplyDeleteSince you attend music festivals as well, this gives you an upper hand on marketing / advertising. Since you are your own customer basically, you know how people will react to your product because you would've reacted the same if it was someone else's idea.